Jan 11
Mac fans have gone wild about the latest ad from Apple showing their move to Intel, but the ad seems to have had the opposite effect with Intel. The voiceover during the ad proclaims: “Intel chips have been trapped inside PCs - dull little boxes, dutifully performing dull little tasks. Now the Intel processor will finally be set free.” Of course, that’s not exactly the way Intel would put it. “Never would we characterize our customers that way,” Intel Vice President Deborah Conrad said in an interview with Cnet. But Intel do hope that “this innovation engine kind of picks up ” and they’d be happy for the world to be rid of beige. Also, Paul Otellini dressed in the bunny suit, it was Steve’s idea ![]()


January 12th, 2006 at 2:17 am
looks like apple ripped off the idea for the spot too:
http://www.thelastminuteblog.com/?p=2933